This course from Arts Fundraising & Philanthropy supports participants to take the first steps in raising money through digital channels.
With the whole world needing to engage online due to the lockdown imposed by COVID-19, it is crucial that fundraisers have the necessary skills to continue to generate income, and to make the most of the opportunities that fundraising online has to offer.
Who is it for?
This one-day course is aimed at those new to digital fundraising or for those looking for a refresher in a key aspect of fundraising.
You will learn:
To explore what digital fundraising activity or trends have led the way during the COVID-19 pandemic
To understand which digital channels get the best results from Facebook through to LinkedIn
How to resource a digital project or campaign
How to choose the best digital channels to suit your audience and organisational values
How to evaluate your digital project and its impact
How to stand out from other digital campaigns in the arts and charity sector
The latest trends in fundraising via digital means
This course will be delivered virtually via Zoom in two separate 2.5 hour sessions.
The first of these will take place on the 18th January 2022 at 10-12.30 / the second will take place on the 25th January 2022 10-12.30. Both of these are necessary to complete the full training.
If you have any questions about how this day will run virtually please get in touch with Sarah at firstname.lastname@example.org.
The course costs £75 but concessions are available for Freelancers, Sector Partner Members* and Charities and Arts Organisations with an annual turnover of 500K or less.